Less than $100

The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ribs allow the angler to rig either side of bait to maximize usage. Hinged arms create unique...

The most unique offering in the CrushCity™ lineup, the Bronco Bug™ offers a body with actions that most bass haven’t seen before. Double-sided ribs allow the angler to rig either side of bait to maximize usage. Hinged arms create unique...

Classic meat! Nothing holds its shape like a VMC® Bucktail Jig, tied with premium natural bucktail on an oval head for a lifelike, full-bodied appearance. Integrated tinsel fibers and 3D holographic eyes provide extra flash. Equally well-suited for...

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series is born of the sawdust from Ott DeFoe's Garage. The Rapala® Tiny is a thin, flat-sided balsa bait with a tight wobble and finesse-like...

Constructed of premium balsa wood in a bite-sized portion, the Rapala® Ott's Garage Series Tiny Crankbait boasts tight wobble with finesse-like action for realistic movement, attracting large predators for deep-set bites. The silent, flat sided body,...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

CONSTRUCTION - Premium Balsa Wood & Circuit Board Lip FEATURES - Silent/Non-Rattling Flat-Sided Body, Floating ACTION - Tight Wobble, Finesse-like Action TARGET SPECIES - Bass/Multi-Species Freshwater TERMINAL - VMC® Black Nickel 1X Strong...

From a passion of bait building as a childhood hobby to customizing lures as a professional angler, the OG Series® is born of the sawdust from Ott DeFoe's Garage. The Rapala® OG Rocco® is a buoyant, round balsa bait with a square circuit...

Fluoro Premier Fluorocarbon Leader – Double Structure for Incredible Strength and Softness, Smaller Diameter, Low Memory. Perfect Shock Leader Seaguar Fluoro Premier provides a smaller diameter and is made using our exclusive double-structure...

Fluoro Premier Fluorocarbon Leader – Double Structure for Incredible Strength and Softness, Smaller Diameter, Low Memory. Perfect Shock Leader Seaguar Fluoro Premier provides a smaller diameter and is made using our exclusive double-structure...

Soft, Easy Casting, Premium, 100% Fluorocarbon Performance Fishing Line, Virtually Invisible Seaguar InvizX is a best-selling fluorocarbon mainline engineered to provide extremely low memory which makes it soft, supple and more castable.It’s soft...

Seaguar Red Label, Strong and Highly Abrasion Resistant, Premium, 100% Fluorocarbon Performance Fishing Line, Virtually Invisible. Red Label is strong and highly abrasion resistant with good knot and tensile strength. 100% fluorocarbon; virtually...