The ElaZtech Trout Trick is the evolution of the legendary Shrimp-style trout jig, rebuilt in Z‑Man’s 10X Tough ElaZtech—softer, stretchier, buoyant, and nearly indestructible. Featuring a ribbed compact body and long paddle tail,...

The Z‑Man Razor ShadZ 4.5″ is a versatile, jointed swimbait and swim-jig trailer made from ultra-durable 10X Tough ElaZtech. Designed with a segmented baitfish profile and forked tail, it provides lifelike swimming action and buoyant...

The Z‑Man Finesse TRD 2.75″ is the quintessential soft-plastic finesse bait for Ned Rig fishing. Built from 10X Tough ElaZtech, it delivers unmatched durability, buoyancy, and natural action. The slim stickbait profile features a...

The Z‑Man Bang StickZ is a revolutionary stickbait designed by tournament pros for finesse performance. Made from buoyant 10X Tough ElaZtech, this 5.75″ worm features a flat nose for Neko ShroomZ setups and four tentacled tails that float...

Elevate your finesse offerings with the Zoom Magnum Trick Worm 7″—a beefier, salt‑impregnated upgrade to the classic Trick Worm. Featuring a hefty segmented body and straight tail, this 7″ worm delivers superior slithering action,...

Meet the YUM Dinger 5″—a versatile, soft plastic stick bait that excels in any rigging style. Whether Texas, Carolina, wacky, or weightless, it delivers a subtle, life-like action that triggers bites even from pressured bass. Infused with...

Midland X-TALKER Spotting and Recovery Walkie-Talkie Long Range 2-way Radios: Experience license-free connectivity with our walkie-talkies operating on 22 FRS channels. Stay informed with channel scan, enjoy versatile applications, and rely on reliable...

Engineered alongside bass-fishing legend Denny Brauer, the Strike King Denny Brauer Structure Jig (DBSTJ- series) is a performance-driven flipping jig designed to increase hookups while minimizing hang-ups. It features a premium Owner 2X strong Cutting...

Bring the dynamic, erratic “walk-the-dog” action of the original Sexy Dawg into a compact, ultra-castable finesse profile with the Strike King Bitsy Dawg (MPN HCBSD-). Measuring approximately 2.75 inches and weighing 3/16 oz, it's tailor-made...

Elevate your finesse game with the Gambler Little EZ, the compact thumper in the acclaimed EZ Swimbait lineup. At 3.75″, its segmented body and paddle tail deliver heavy-water vibration that's perfect on swim jigs, chatterbaits, A‑rigs,...

Upgrade your game with the Gambler Big EZ 5″, the largest and most aggressive swimbait in the EZ family. Its salt-infused, stout body and oversized paddle tail deliver deep-thumping vibration that appeals to both bass and inshore predators...

The Z‑Man ChatterBait Mini Max™ (MPN ZMCBMM) delivers full-sized flash and vibration in a compact ¼–½ oz package—ideal for finicky fish, pressured waters, smallmouth, and pond bass. Featuring a downsized...