Strike King

Combining cutting-edge engineering with a user-friendly design, the Lews Speed Spool RX Casting Reels deliver unmatched speed, precision, and power to take your bass fishing experience to...

When your fishing adventures demand the best gear in the game, reach for the Lew's HyperMag Casting Reel and relish in your reel’s superior craftsmanship and smart features. The all-new...

The Strike King Bitsy Flip Jig (MPN: BFJ) takes the beloved Bitsy Bug design and supercharges it for serious flipping performance. Featuring a beefed-up, black-nickel Mustad hook and reinforced weed...

Engineered alongside bass-fishing legend Denny Brauer, the Strike King Denny Brauer Structure Jig (DBSTJ- series) is a performance-driven flipping jig designed to increase hookups while minimizing...

Inspired by homemade balsa plugs and perfected by Strike King in collaboration with MLF pro angler Andy Morgan, The Chick Magnet is a flat-sided crankbait that brings old-school action with...

Bring the dynamic, erratic “walk-the-dog” action of the original Sexy Dawg into a compact, ultra-castable finesse profile with the Strike King Bitsy Dawg (MPN HCBSD-). Measuring...

If you've never dropshotted a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret presentation...